Let’s look at some of the techniques of developing a real estate lead generation system.

In 2020, more than 6.5 million houses were sold, and this is expected to increase by 7.1 million in 2021. A lead generation system could be a great way for your real estate business to capitalize on these trends, but what does lead generation really mean? This article will discuss what lead generation is and how to develop a real estate lead generation strategy.

What Is Lead Generation?

Lead generation is the process of lead qualification and leads nurturing.

Lead qualification means that a lead is assessed to see if it has potential for value as a customer. Lead nurturing means that when leads have been qualified, efforts are made to keep them warm and interested until they convert to customers.

The lead management system should provide accurate data on what works best for lead generation, so you can create your own lead generation strategy by implementing the most effective techniques.

Offer Referral Programs

People love to want their friends what they have. That is why a lead generation strategy in real estate should always be accompanied by referral programs and rewards for lead referrals.

When lead refers to lead, it’s a win-win situation for everyone involved. The lead will get a token when the deal closes, and the lead generator gets extra money from the realtor commission.

Referral programs are more likely to work best if you offer a varied number of rewards as incentives. That can include cash, gift cards, or consumer goods such as appliances or electronics.

Cold Calling

Cold calling is the act of picking up the telephone and calling strangers to convince them that they need your product or service. It’s something many lead generators are doing, but you must develop a lead generation plan that works in your case.

Read More…


7¢ Skip Tracing – Guaranteed lowest price on the market for the best quality data.

Don’t just take our word for it. Try us out by running a small list first to see the tier 1 data for yourself. We are offering non-members access to member pricing, so you can experience the Skip Force Difference and improve the quality of your lists.

🔥Pay wholesale price for quality data
🔥Receive the TOP 3 Phone Numbers
🔥Discover which phone numbers are best
🔥Learn the BEST Time to reach a contact
🔥We can take your old list, grade it and come up with the
BEST NUMBERS to contact
🔥Increase ROI and TEAM MORALE

We have extended this special but cannot afford to keep this offer running for long.

Have Questions? Reach out to us, we’re here to help.
Call us at: 866-962-8190

Get Started Now

About Skip Force LLC.: Skip Force is a SaaS company based in Austin, TX. Founded in August of 2019, Skip Force has developed solutions, for real estate investors and resellers, to streamline the skip tracing process to effectively close leads.

Related News

Mastering the Skill of Social Media Skip Tracing: Tips and Best Practices

In the world of real estate, the ability to track down property owners or potential leads efficiently is crucial. This process, known as skip tracing, has been revolutionized by the power of social media. Social media skip tracing in the real estate industry allows professionals to identify property owners, gather insights on potential sellers, and […]

Unlimited Skip Tracing vs. Pay-Per-Use: Which is Right for You?

In the competitive realm of real estate, information is a currency of its own. The ability to access accurate and up-to-date data about potential sellers, buyers, and properties is an invaluable asset. Skip tracing has emerged as a powerful tool to acquire this information, involving the process of locating individuals’ contact details and other pertinent […]

cold calling
10 Real Estate Cold Calling Scripts To Increase Lead Generation

In the fast-paced world of real estate, staying ahead of the competition requires effective lead generation strategies. Cold calling is a tried-and-true method for reaching potential clients, but it’s not enough to simply pick up the phone and start dialing numbers. To maximize your success, you need well-crafted cold calling scripts that engage prospects and […]